Has Burberry found a new muse?

Rumour has it that Wimbledon champ, Andy Murray and girlfriend Kim Sears are set to be the faces for Burberry's next campaign. The couple, who are fans of Burberry both wore the brand to the Wimbledon champions dinner and are often sent front row tickets to the catwalk shows by chief creative officer of Burberry, Christopher Bailey.

If Murray and Sears were to be the face of Burberry it may bury the hatchet and reconnect the Scottish player with English fans he may have offended, when he made a comment that he would "support whoever England were playing against" in 2006 after being teased about Scotland not making it to the World Cup. Murray has since admitted it was all in jest and he was young at the time, but English tennis fans were less than impressed. Murray has since won Wimbledon for the British and I think putting him as the face of Burberry would really make everyone admire him.Girlfriend Kim is beautiful with lovely hair and piercing eyes and would really fit Burberry perfectly.

I believe using Andy Murray as the face of Burberry may encourage more men to take an interest in the brand, as its been shown that 'men buy clothes not fashion' . Men wouldn't necessarily take interest in models wearing Burberry, but are more likely to if an inspirational sportsmen such as Murray was the face of the brand.

Andy Murray and Kim Sears both dressed in Burberry for the Wimbledon champions dinner.

This is not the first time Burberry has used a real couple for their campaign, the brand used Sienna Miller and Tom Sturridge for their A/W 2013 campaign where the couple are seen kissing and posing in trench coats.

I quite like the idea of the face of a brand not being based purely on their looks but for their talent and inspirational achievements. Burberry is obviously a British brand and with Murray being the first Brit to win Wimbledon in 77 years I think they go hand in hand!